Google: Search the primary and most often used mobile shopping tool

http://ift.tt/2cHKE1w

Google: Search the primary and most often used mobile shopping tool

Google has quite successfully pivoted toward mobile over the past few years. And while more searches now happen on mobile devices, it has been hotly debated whether search plays as central a role for mobile consumers as it does on the desktop.

Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google

http://ift.tt/2bFhP68

Want better data from AdWords Keyword Planner? Use the forecasting tools, says Google

Now that Google has officially limited access to Keyword Planner from just anyone or any bot that wanted some good search volume data, the team behind the tool is aiming to inform advertisers how to use it more effectively for campaign planning.

How Coca-Cola Turned Its Digital Publication Into a Global Phenomenon

http://ift.tt/2bK22Re

How Coca-Cola Turned Its Digital Publication Into a Global Phenomenon

Coca-Cola is often hailed for its ability to tell stories that celebrate diversity and inclusion. It’s hard not to be touched by the ad that shows a Coke machine uniting people who live near the hostile Pakistan-India border.

How Coca-Cola Turned Its Digital Publication Into a Global Phenomenon

http://ift.tt/2bK22Re

How Coca-Cola Turned Its Digital Publication Into a Global Phenomenon

Coca-Cola is often hailed for its ability to tell stories that celebrate diversity and inclusion. It’s hard not to be touched by the ad that shows a Coke machine uniting people who live near the hostile Pakistan-India border.

The Fast-Growth Startup’s Guide to Content

http://ift.tt/2bd5TTY

The Fast-Growth Startup’s Guide to Content

For decades, the premier publishing destinations were editorial juggernauts like The New York Times, The New Yorker, and Wired. Journalists pined to write for them, and readers couldn’t wait to get their hands on the latest issue. But over the last few years, great content has started to come from an unexpected place: startups.

Dull to Dynamic

http://ift.tt/2baE4iY

Pacific Northwest Skies, from Dull to Dynamic! – BestLight Photography

As a Real Estate Photographer living and working in the Pacific Northwest, we often photograph properties on cloudy, gray, dull-sky days. Like most people living in this region, we know that clear to partly cloudy skies can be absolutely beautiful! Some of the best dynamics in the sky exist when there is a mixture of clouds and blue sky.